AP's Jenna Fryer reports from the streets of London:

Wandering through SoHo after a beach volleyball session where we just missed Sir Paul McCartney, we came upon a large crowd lining both sides of a small alley.

There were people hanging out of windows with cameras. Curious, we joined the crowd.

Rumors circulated that Madonna was about to exit the building, or Jude Law was about to arrive. But when the black sedan pulled up, out popped Keith Urban, followed by wife Nicole Kidman. The crowd pounced on the car, blocking it in on three sides.

"Nicole! Nicole!" people shouted. But she never turned, and they jeered Kidman as she entered the House of St. Barnabas-In-SoHo for the launch of The Omega House. (Not the one from "Animal House," and Doug Marmalard wasn't there. It's the watchmakers' promotional headquarters for the Olympics.)

We asked who else might be arriving, and were told singer Pixie Lot. With that, we headed to dinner. See Kidman's appearance here: http://pic.twitter.com/k96LWDUr

— Jenna Fryer — Twitter http://twitter.com/jennafryer

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